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Uncovering merchant needs
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Personalizing your discovery conversations
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Consider the competition
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Tailored discovery across merchant segments
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Overcoming discovery resistance
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Wrap up and next steps
Crafting a Tailored Discovery Approach
Learn how to ask the right questions that uncover merchant needs and position Shopify as their perfect solution.
Develop expertise in effective discovery conversations that reveal merchant pain points, goals, and opportunities across different segments. This course provides practical techniques for personalizing your approach based on merchant type, handling competitive discussions, and overcoming discovery resistance. By learning to craft tailored discovery approaches, you'll gather insights that help you position Shopify as the ideal solution to each merchant's unique challenges.