Developing Your International Go-to-Market Strategy
Explore how to set goals and make a plan for international expansion.
About this course
This course will help you develop a plan to determine if international expansion makes sense for your business. It is designed for small to medium-sized business owners who are looking to research and begin planning their expansion beyond their borders. There are no prerequisites.
By the end of this course, you’ll have the tools and knowledge to:
- Define SMART goals for international market expansion
- Develop a framework for your go-to-market budget